STB releases music video with Baby Shark & Merli to welcome family tourists to S’pore

It seems like children's entertainment company The Pinkfong Company is a hit with government-related boards in Singapore.

In collaboration with STB

The company behind the catchy earworm "Baby Shark" has collaborated with the Singapore Tourism Board (STB) to release "Sing, Sing, Singapore!" -- a 2D animated music video featuring Baby Shark, Pinkfong and Merli.

The music video is available in both English and Korean.

According to a press release by Pinkfong, the music video aims to inspire both young and old to visit Singapore.

It added that the collaboration is part of STB's efforts to capture travel demand as Covid-19 border restrictions began to lift in Singapore.

The Pinkfong Company will also be expanding its partnership with STB, and is set to roll out a series of marketing activities that will help attract families with young children in Singapore.

Icons and landmarks

The music video features Singaporean landmarks and icons including Marina Bay Sands, Gardens by the Bay, Night Safari and more.

Screenshot from Pinkfong.

Screenshot from Pinkfong.

Screenshot from Pinkfong.

Screenshot from Pinkfong.

Screenshot from Pinkfong.

You can watch it on both PinkFong and STB's YouTube channels.

This article was originally published on Mothership. Its inclusion on this website is solely for education purposes. 

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